Marketing Operations Specialist

Job Description:

Looking for those who can work on W2 - No C2C / No Sponsorship - No OPT/CPT

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Job details are Shared below:

Job Title: Sr. Marketing Operations Specialist  

Location: 100% Remote (EST working hours)  

Job Duration: 6+m Contract with potential for conversion  

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Primary Skills:  

• 4+ years of experience in marketing operations, marketing analytics, technical or product marketing roles  
• Understanding of email marketing best practices  
• Applied coding of template scripting languages (e.g. liquid, handlebars)  
• Ability to email code using HTML/CSS  
• Bachelor's degree in Marketing, Communications, Business or a related field  
• High attention to quality with ability to readily spot potential bugs  
• Proven track record of developing and executing successful marketing strategies that drive business growth  
• Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies  
• Excellent communication and collaboration skills, with the ability to work effectively across cross-functional teams  
• Passion for innovation and commitment to staying ahead of industry trends and best practices  

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Preferred Experience:  

• Previous experience in Salesforce, Adobe, or Braze platforms  
• Technical expertise in CRM operations  

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Responsibilities:  

• Build and manage transactional communication templates across email and in-app, including changes to price, terms of service, billing failures and other critical updates  
• Collaborate with cross-functional teams, including marketing, product and more to ensure seamless execution of communication plans  
• Analyze and interpret data to measure the effectiveness of executions and make data-driven recommendations for improvement  
• Work across technical teams for UMP and Cannonball platforms  
• Set up and run tests to deliver on KPIs and goals  
• Ensure all communications are compliant with legal and regulatory requirements  
• Create and maintain a content calendar for transactional communications to ensure timely and accurate delivery of updates  
• Stay up to date with industry trends and best practices to continuously improve communication strategies  
• Optimize Marketing Landing Pages (MLPs), SEO, and testing projects as needed.

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Summary:  

• The Senior Specialist Product Marketing will be responsible for managing transactional subscriber communications related to a variety of messages that need to be sent legally across email and in-app. This includes changes to price, terms of service, billing failures and other critical updates. The ideal candidate will have a strong background working and learning CMS environments and can work closely across teams to deliver timely builds. This is a new role in product marketing and CRM operations for Direct to Consumer, reporting to the Sr. Director Product Marketing.

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Qualification:  

• Bachelor's degree in Marketing, Communications, Business or a related field.  

Please respond at the earliest to speed up the interview process. I will contact you if I need further details.

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Amit Bundele  

Technical Recruiter  

Phone : 669-319-4167  

Email : amitb@saicongroup.com  

San Jose, California  

www.netpolarity.com