Strategic Marketing Specialist

Job Description:

This is an exciting BRAND NEW position created to drive market research and new business development in evaluating minor existing markets, and new market applications! We need a BS in Business/Marketing and 10 years of industry experience doing market research, valuations, and creating business growth plans! This is an amazing company to work for that does almost $3 Billion in Sales!

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Responsibilities:

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• Adjacent Spaces - Non-Petroleum Additives (blasting agents, solvent extractants, etc.): Global new business development  

  Market identification: Research alongside NBD team to identify potential markets of interest / fit.  

  Market audit: Work with NBD team to research and evaluate non-PA markets; market size, competitive landscape, growth projections etc., to make recommendations on paths to pursue.  

  Lead development of business case for entry into non-PA spaces.  

  Customer facing: Contact potential clients to build relationships that broaden market intelligence and lead to sales opportunities.  

  Develop insights to guide strategy based on publicly available information, purchased research, industry interviews (e.g., GLG), and reviewing internal history and knowledge.  

  Attend conferences, meetings, and industry events to build knowledge of new markets.

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• Adjacent Spaces & Components - Petroleum Additives (grease, components, shock absorber oils, etc.)  

  Complete market analysis to size global market opportunity, fit with company, identify target customers, understand competitive product environment and develop sales and marketing plans to expand PA access to adjacent spaces.  

  Work with strategic and regional marketing teams to develop adjacent space marketing initiatives to deliver growth plans.  

  Work with R&D and business teams to build components collateral for targeted customer.  

  Support global marketing and business teams to drive activities to deliver growth plans.  

  Attend conferences, meetings, and industry events to build market knowledge.

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• If you’d like to hear more about this opportunity and others we are currently working on, please contact Stephanie Kemp at skemp@cps4jobs.com.

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JO: 143.25SK

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Salary

$130,000 - $150,000

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Benefits

All major Insurance plans available, 3 weeks of Vacation, Flex Time, Summertime work hours, 401K, Pension Plan, and MORE!