Senior Manager, Technology Operations - Marketing - Customer Growth

Position summary

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As the Senior Manager, Customer Growth Marketing Integration, you will serve as the primary connection between Customer Growth and Walmart Marketing. You will translate Customer Growth priorities into marketing plans, CRM journeys, media, creative, promotions, and customer communications that are aligned to shared customer actions and business outcomes. Working across a broad network of partners, you will drive alignment, simplify cross-functional planning, and help create a more connected customer experience across every stage of the customer journey. This is a highly collaborative, strategic role that requires exceptional stakeholder management, strong business acumen, and the ability to influence across a complex, matrixed organization.

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About the team

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The Customer Growth team focuses on identifying customer behaviors that drive long-term value for Walmart. By defining customer actions, intended outcomes, and business eligibility, the team aligns efforts across Marketing, eCommerce, Product, Merchandising, Operations, and Analytics. They create coordinated customer experiences by connecting strategy, execution, and measurement. This collaborative approach ensures every customer interaction supports sustained growth and continuous learning. The team leverages strong program management, stakeholder engagement, financial oversight, and technology strategies to deliver impactful business results and advance Walmart’s operational excellence.

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What you'll do

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• Serve as the primary Marketing partner for Customer Growth, translating customer priorities into integrated marketing plans.
• Connect campaigns across CRM, lifecycle marketing, paid and owned media, creative, offers, and promotions to prioritized customer actions and outcomes.
• Embed Customer Growth priorities into campaign briefs, calendars, roadmaps, and planning forums.
• Identify opportunities to improve alignment across campaigns, channels, and customer touchpoints.
• Partner across eCommerce, Product, Merchandising, Operations, Decision Sciences, and Analytics to coordinate growth initiatives and launch readiness.
• Translate customer insights and performance into future marketing recommendations.
• Build strong relationships across Marketing to advance Customer Growth frameworks and operating principles.

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What you'll bring

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• Strong understanding of integrated marketing, lifecycle marketing, CRM, paid and owned media, creative, and campaign planning.
• Proven ability to influence senior stakeholders and align teams across a complex organization.
• Strong strategic thinking, communication, and executive presentation skills.
• Experience translating strategy into scalable execution while managing multiple priorities.
• Strong analytical mindset with the ability to use customer insights and business performance to inform decisions.

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Compensation and benefits

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At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision, and dental coverage. Financial benefits include 401(k), stock purchase, and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see this link.

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart.

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The annual salary range for this position is $90,000.00 - $180,000.00.

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Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include: 

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• Stock

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Minimum qualifications

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Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

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1. Option 1: Bachelor's degree in computer science, management information systems, industrial engineering, engineering management, business, information systems, project/program management, information technology, finance, management, or related area and 5 years’ experience in project management, program management, program operations, or related area.
2. Option 2: 7 years’ experience in project management, program management, program operations, or related area; 2 years’ supervisory experience.

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Preferred qualifications

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Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

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• Master’s degree in computer science, management information systems, industrial engineering, engineering management, business, information systems, project/program management, information technology, finance, management, or related area and 4 years' experience in project management, program management, program operations, or related area.

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We value candidates with a background in creating inclusive digital experiences, demonstrating knowledge in implementing Web Content Accessibility Guidelines (WCAG) 2.2 AA standards, assistive technologies, and integrating digital accessibility seamlessly. The ideal candidate would have knowledge of accessibility best practices and join us as we continue to create accessible products and services following Walmart’s accessibility standards and guidelines for supporting an inclusive culture.

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Primary location

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1601 SE 10th St, Bentonville, AR 72716, United States of America

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Walmart and its subsidiaries are committed to maintaining a drug-free workplace and have a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.