Salesforce Marketing Cloud Product owner

Responsibilities

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• Partner closely with the development team to ensure requirements and assigned work are clearly understood.
• Create, refine, and validate user stories, including work related to email campaigns, SMS, and audience segmentation.
• Manage and prioritize work within an Agile environment.
• Identify development blockers and partner with leadership and architecture to resolve them.
• Collaborate with developers, IT leadership, architecture, and business stakeholders to obtain necessary input, reviews, and approvals.
• Support the team's evolving Salesforce Marketing Cloud strategy, including initiatives involving Data Cloud and Marketing Cloud Next.

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Must-have qualifications

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• 3+ years of Product Owner experience, with the ability to step into a senior-level role and contribute quickly.
• Strong hands-on functional knowledge of Salesforce Marketing Cloud. Development/coding experience is not required.
• Experience working within an Agile environment and managing development backlogs/user stories.
• Ability to translate business needs into clear, actionable requirements for technical teams.
• Strong communication skills with the ability to work across development teams, IT leadership, and business stakeholders.

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