Product Manager Measurement

Location

Arlington, VA or Remote

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Base salary

$160,000 – $180,000

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What you'll do

• Own the end-to-end product lifecycle for measurement solutions, from data procurement and integration through product development and client delivery.
• Establish the roadmap and priorities for how the platform measures advertising performance across audience and media products.
• Lead the procurement, ingestion, integration, and quality management of DSP log-level data from major demand-side platforms.
• Define how advertising delivery data is securely and compliantly mapped to offline data using online identifiers and identity-resolution technologies.
• Connect campaign delivery data to measurement products, including Reach & Frequency and clean-room environments, turning complex delivery signals into actionable metrics.
• Help develop the next generation of opinion and advertising measurement capabilities by connecting campaign exposure with changes in awareness, attitudes, and opinions.
• Partner with Engineering and Data Science to translate complex business and partner requirements into scalable technical solutions.
• Work closely with Research teams to understand how survey-based opinion measurement can complement traditional advertising measurement.
• Manage relationships with external technology and data partners and help establish new integrations that expand measurement capabilities.
• Evaluate new partnership opportunities, technologies, and data sources that could create additional measurement capabilities or commercial opportunities.
• Work across Product, Engineering, Data Science, Research, Partnerships, and Revenue to ensure measurement solutions are aligned with both customer needs and business objectives.
• Communicate product strategy, technical requirements, priorities, and tradeoffs clearly to both technical and non-technical stakeholders.

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Qualifications

• Bachelor's degree or equivalent practical experience.
• 5+ years of Product Management experience in AdTech, media measurement, advertising technology, data products, or another highly data-driven environment.
• Demonstrated experience taking ownership of a product area from strategy and requirements through development, launch, and ongoing optimization.
• Hands-on experience with media buying, campaign activation, or digital advertising—you understand how digital and CTV campaigns are planned, bought, delivered, and measured.
• Direct experience working with a major DSP such as The Trade Desk, DV360, Amazon DSP, Yahoo, or a comparable platform.
• Working knowledge of DSP log-level data and how campaign delivery information is generated and used for measurement.
• Experience building or managing data and technology partnerships, including the technical and commercial considerations involved in establishing new integrations.
• Strong understanding of identity resolution, identity graphs, and online identifiers including IP addresses, HEMs, MAIDs, CTV IDs, and cookies.
• Understanding of how online identifiers can be connected to offline data in privacy-compliant environments.
• Familiarity with Reach & Frequency, campaign measurement, attribution, and other core advertising measurement concepts.
• Research literacy and an understanding of how survey-based measurement can complement advertising and media measurement.
• Proven ability to lead complex cross-functional initiatives involving Engineering, Data Science, Analytics, Research, and commercial stakeholders.

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Why you'll enjoy working here

• Meaningful ownership: You'll have the autonomy to shape a major product area rather than simply execute someone else's roadmap.
• Executive visibility: You'll work closely with senior product leadership and have the opportunity to influence company-wide product strategy.
• Interesting problems: The role combines advertising technology, identity, data science, research, AI, and measurement.
• Cross-functional exposure: You'll collaborate with technical, research, commercial, and partnership teams every day.
• Growth opportunity: The company is expanding its platform and capabilities, giving you the opportunity to help build products and partnerships that don't yet exist.
• Collaborative culture: Join a team driven by curiosity, teamwork, integrity, and a shared passion for solving complex problems.

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What employees are saying

• “You’re given the opportunity to work on problems that are genuinely challenging. There’s a great combination of data, technology, and real-world business impact.”
• “What I really enjoy is the cross-functional exposure. You’re working with product, engineering, data science, research, and commercial teams, so you’re constantly learning.”
• “There’s a lot of ownership here. If you see an opportunity to improve the product or create something new, you’re encouraged to take the lead and make it happen.”