Marketing Ops Specialist

$80k - $95k

United States

Full-time

51-200

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🔴 Closes on:

May 15, 2026

About ACD

For more than a century, AIA Contract Documents (ACD) has supported architecture, engineering, and construction professionals by delivering a shared industry standard to align parties on a project.

What began in 1888 with the development of standardized construction contracts has evolved into a comprehensive suite of contract tools and foundational workflows that not only shape how the industry works today, but uniquely position ACD to help firms navigate construction’s growing complexity.

In a world driven by scale, fragmentation, and AI-generated decisions that prioritize speed over a clear understanding of risk, ACD serves as a trusted anchor, ensuring project participants can reduce disputes and negotiations, while achieving faster alignment and more predictable outcomes for the future.

We are hiring a Marketing Operations Specialist to join our fully remote marketing team.

This role supports the execution, optimization, and measurement of lifecycle marketing programs across the full customer journey. You will leverage deep expertise in HubSpot to build and manage automated workflows, maintain data integrity, and deliver performance insights across email, SMS, and other customer touchpoints.

Responsibilities

Support lifecycle marketing programs across all stages of the customer journey, including lead nurture, onboarding, product adoption, retention, upsell, renewal, and re-engagement.
Translate lifecycle campaign strategies into executable workflows, segmentation, and automation within HubSpot.
Serve as the primary HubSpot operator, managing workflows, lists, segmentation, lifecycle stages, lead scoring, and lead routing logic.
Build, QA, and maintain automated workflows across email, SMS, and other channel touchpoints.
Execute lifecycle campaigns and support inbound and outbound initiatives aligned to customer behavior and engagement signals.
Maintain database health and governance, including segmentation accuracy, contact hygiene, opt-in compliance, suppression logic, and deliverability best practices.
Own campaign tracking, attribution, and reporting infrastructure, including dashboard development and performance measurement across engagement, conversion, retention, and revenue metrics.
Analyze lifecycle and website funnel performance to identify drop-off points, generate insights, and recommend optimizations; support A/B testing, webinar/event execution, and marketing system integrations.
Support website team on an as needed basis surrounding website updates, landing page development from Hubspot, and webinar/event campaigns.

Qualifications

Three to five years of experience in marketing operations, marketing automation, or lifecycle marketing support in a B2B SaaS or eCommerce environment.
Strong hands-on experience with HubSpot, including workflows, segmentation, lifecycle stages, lead scoring, routing, and reporting.
Proven ability to build and manage marketing automation workflows and maintain database health at scale.
Strong analytical capabilities with experience interpreting performance data and driving optimization across funnel metrics.
Experience executing email marketing programs; familiarity with SMS, basic HTML/CSS, subscription models, or the AEC industry is a plus.

Why Join Us

One hundred percent remote and flexible work environment.
Ownership of the full lifecycle marketing function with direct impact on customer engagement and retention.
Opportunity to work deeply in HubSpot and build scalable, automated lifecycle programs.
Data-driven environment where testing, learning, and iteration are core to how we operate.
Meaningful work that helps architecture and construction professionals navigate complex contract workflows with confidence.